Star Tribune Media Kit

Creative Direction, Microsite

We worked with the Star Tribune to redefine their online Media Kit. Along with the redesign we also developed the content strategy and information architecture for the new platform. We reorganized, rewrote and consolidated all areas of the existing site. Relational data was created and based around redefined target markets and allowed for easy navigation throughout the site.

Responsibilities

Creative and Development Direction, Design, Wireframing

Produced at

MOCO

We worked with the Star Tribune to redefine their online Media Kit. Along with the redesign we also developed the content strategy and information architecture for the new platform. We reorganized, rewrote and consolidated all areas of the existing site. Relational data was created and based around redefined target markets and allowed for easy navigation throughout the site.

Responsibilities

Creative and Development Direction, Design, Wireframing

Produced at

MOCO